Home / Programmes / Higher Certificate in Marketing

Higher Certificate in Marketing

Be able to think across different disciplines, as companies are confronted with a continuous process of developing and maintaining a feasible between organisations’ objectives, skills and resources and their changing marketing opportunities.

1 year
SAQA - 96455
NQF Level 5
120 credits

Key Features

  • Accredited and Registered
  • Cutting-edge curriculum
  • Flexible structure
  • Online support
  • Affordable and Accessible
  • Internationally benchmarked
  • Multicultural Faculty and support
  • Higher Certificate in Marketing online

Need more info?

Explore our programmes

OR

Complete the enquiry form

About

The Higher Certificate in Marketing aims to provide students with the framework for understanding the dynamics of marketing which is a major operating function of any organisation in pursuit of business. Equipped with the core marketing principles and concepts, students of this programme will have greater opportunity to compete and succeed in their future marketing career.

This programme provides the foundational building blocks of understanding marketing. It is neither too narrow nor limited to retail marketing or sales management. This qualification will equip students with a fairly broad-based knowledge of the world of business. They will be able to think across different disciplines, as companies are confronted with a continuous process of developing and maintaining a feasible fit between organisations’ objectives, skills and resources and their changing marketing opportunities.

Who Should Apply?

  • School leavers looking to pursue a career in marketing.
  • Individuals who wish to acquire marketing skills.
  • Entrepreneurs.
  • Individuals who are currently in management positions looking to improve their marketing skills.

Articulation

Completion of the Higher Certificate meets the minimum entry requirement for admission to an appropriate Advanced Certificate. A Higher Certificate may also allow access to an appropriate Bachelor’s degree.

Mode of Delivery

This programme is offered through online learning. Each module is delivered over a 5 week period.

Career Opportunities

On completion of the programme, graduates can aspire to the following positions:
  • Marketing Administrator
  • Marketing Coordinator
  • Marketing Assistant

Programme Structure

Duration: 1 year

Modules

  • Principles of Marketing Management
  • Consumer Behaviour and Decision Making
  • Introduction to Marketing Research
  • Marketing Communications
  • Branding and Brand Management
  • Global and e-Marketing

Assessments

  • Knowledge Checks
  • Short essay questions
  • Project

Admission Requirements

  • The minimum entry requirement is the National Senior Certificate or National Certificate Vocational with appropriate subject combinations and levels of achievement; or
  • An equivalent NQF level 4 qualification with proven proficiency in English.
  • To be considered via RPL, applicants should be above the age of 23 years.

For further information on this alternative route, please contact a student advisor.

All applicants with an international qualification will be considered in accordance with MANCOSA‘s institutional rules.

Want to know more about our programme offering?

Frequently Asked Questions

There are a number of institutions providing marketing courses and degree programmes. The Higher Certificate in Marketing is offered by MANCOSA, a leading South African business school and college.

The Higher Certificate in Marketing online is a one-year structured programme.

MANCOSA supports the online education community. Many students need to complete their studies online because it provides flexibility. This is why the Higher Certificate in Marketing online is recommended by MANCOSA.

Are you ready to take the next step?

Improve and develop your knowledge and competencies.

View all programmes

MANCOSA serves as an innovation hub for executive education, undergraduate and postgraduate management programmes to meet the requirements of professionals in both the private and public sectors.

View
;